Tag: small business

Book Review: The Start-Up of You (Reid Hoffman & Ben Casnocha)

Today our guest blogger is Matt Youngquist. Matt is the President of Career Horizons, serving Northwest individuals and organizations dealing with the unique challenges of job hunting and employment transition.  Matt is a recognized expert in the field of career coaching, job hunting, and professional employment counseling.  You can follow him on Twitter @mattyoungquist.

This book, in a word, rocks.  In fact, I might even say it’s the most interesting and important business book I’ve read in the last 10 years — which would be an appropriate characterization, given that its primary agenda seems to be to help people catch up to speed with how the whole notion of career success has evolved over the past decade. Read More

Small Business Challenges, Your Opportunities

In order to bridge the gap between an employer’s needs and your own, try putting yourself in their shoes, and you’ll get a huge perspective shift. I recently sat in on a group discussion about the needs of a small advertising agency regarding client relationships and talent acquisition for the firm, and found the concerns surprisingly similar.
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